India Inside - Enterprise - 060624 - Print (2).pdf

My Role

• Led end-to-end brochure conceptualisation and messaging architecture
• Translated academic programme depth into enterprise-facing value propositions
• Structured the content flow across policy, business, innovation, and human capital themes
• Refined positioning for global enterprises, policymakers, and institutes
• Ensured alignment with ISB’s brand language, research credibility, and executive tone
• Collaborated with design teams to maintain visual and narrative coherence across modules, faculty, and partnerships